American Express Signs as Title Sponsor for Inaugural Hong Kong Sail Grand Prix

## American Express Backs Inaugural Hong Kong Sail Grand Prix American Express has been announced as the title sponsor of the inaugural Hong Kong Sail Grand Prix, signalling a significant commercial milestone for SailGP as the global racing championship prepares to make its debut in one of Asia's most prominent maritime cities. According to PR Newswire, the partnership places American Express at the centre of SailGP's first-ever event in Hong Kong, which is set to serve as the opening round of the Rolex SailGP Championship 2027 Season. The announcement also included the release of ticket details for the event. As part of the sponsorship arrangement, eligible American Express Cardmembers will receive exclusive pre-sale access along with savings on tickets — a cardholder benefit strategy the financial services brand has deployed across major sporting and entertainment events globally. Hong Kong's inclusion on the SailGP calendar reflects the championship's continued expansion into Asia-Pacific markets, a region of growing strategic importance for high-performance sailing events. The city's iconic Victoria Harbour provides a natural amphitheatre for competitive sailing, offering strong spectator appeal and international media visibility. SailGP, which features national teams racing identical foiling F50 catamarans capable of speeds exceeding 100 kilometres per hour, has rapidly grown its global footprint since its inaugural season in 2019. The Rolex SailGP Championship attracts significant commercial interest due to its urban, stadium-style race format and broad broadcast reach. The title sponsorship deal underscores the event's commercial ambitions for the Hong Kong debut, with American Express lending both financial backing and its premium cardholder network to drive early ticket sales and audience engagement. Further details regarding the event schedule, team line-ups, and ticketing are expected to be released in the coming months ahead of the 2027 season opener.